Once Micro Selling has completed a Mystery Shop campaign an extensive summary of the entire campaign can be done. This is an extremely valuable tool in understanding what your consultants are consistently doing right and what they are constantly failing to do. Sales training can then be targeted to address these deficiencies.

The Summary will give you an overall view of the strengths and weaknesses of the sales team.
 
With all the information attained by our Mystery Shoppers we can pinpoint your sales team’s ability/inability to win new business.
 
The Summary will answer the following:

• What were the things that the sales team repeatedly failed to do?
• What were the things that consultants consistently succeeded in doing?
• Which consultant averaged the best result?
• Which division performed the best/worst?
• Are different results being achieved under the leadership of different managers?
• What was the average score attained by the sales team?
• What were some of the comments made throughout the campaign?
• Are your attempts to have your sales team follow set procedures being implemented overall?
• Are these procedures assisting your team to get the best possible results?
• Are the sales team presenting themselves and their product in the best possible way?

The Summary will contain the total results of every question covered in the survey.

HOW CAN SALES TRAINING BE BENEFICIAL IF WE DO NOT UNDERSTAND WHAT CONSULTANTS ARE DOING NOW?

The Summary will also cover the following:

• How can your company assist your sales team in producing better results?
• What procedures could be recommended to improve the overall experience of our Mystery Shoppers?

Our recommendations will all be geared towards

• Increasing and maximising new business opportunities for your sales staff.