• New Home Builders
• Developers
• Land Developers
• Marketing Agencies
• Real Estate Agencies

Capturing a slice of the market in these industries, as in many others, is a daily challenge. There are many players vying for the same thing……………new business. Our reports will identify if sales consultants in these industries are maximising all opportunities to gain new business thereby ensuring that you obtain your share of the market place.  In this very competitive and challenging market it is imperative that your sales team understand the importance of selling to needs and discovering what would motivate their visitor to buy from them. It is also vital to ensure that consultants are taking down their visitor’s contact details and following up all leads. It is crucial that your consultants are not merely seeing themselves as someone who hands out brochures and waits for people to “buy” their product. Your sales consultants need to see themselves as business  owners who are creating their own data base and following up all leads.  They need to welcome all visitors and attempt to establish rapport. They need to see themselves as problem solvers – providing solutions to their visitor’s housing problems. So much time and effort is spent on the presentation of the product, advertising, marketing material etc but one of the most crucial factors is the front line – the sales people. The people your customers see as YOU. It is imperative that your consultants are doing the basics, i.e. welcoming visitors, personalising their visit by introducing themselves and asking names, asking questions to determine what is important to their visitor and to establish what their situation is THEN offering possible solutions.

At Micro Selling we enforce that there is no point handing out brochures when no questions yet have been asked.  Questions such as the following: